{"id":1817,"date":"2023-12-17T19:02:08","date_gmt":"2023-12-17T19:02:08","guid":{"rendered":"https:\/\/bilgilim.com\/?p=1817"},"modified":"2023-12-17T19:03:29","modified_gmt":"2023-12-17T19:03:29","slug":"satis-nedir","status":"publish","type":"post","link":"https:\/\/bilgilim.com\/satis-nedir\/","title":{"rendered":"Sat\u0131\u015f Nedir?"},"content":{"rendered":"\n


En k\u0131sa yoldan a\u00e7\u0131klamak gerekirse; Sat\u0131\u015f, bir mal veya hizmetin m\u00fc\u015fteriye kar\u015f\u0131l\u0131\u011f\u0131nda belirli bir bedelle de\u011fi\u015ftirilmesi i\u015flemidir. Fakat i\u015fin i\u00e7erisine girildi\u011finde bundan \u00e7ok daha fazlas\u0131n\u0131n oldu\u011fu g\u00f6r\u00fcl\u00fcr. <\/p>\n\n\n\n

Sat\u0131\u015f bana g\u00f6re farkl\u0131 bilim dallar\u0131n\u0131 i\u00e7inde bar\u0131nd\u0131r\u0131r. Psikoloji bunlar\u0131n ba\u015f\u0131nda gelir. <\/p>\n\n\n\n

Sat\u0131\u015f denilen olgu herkes taraf\u0131ndan farkl\u0131 yorumlanabilir ama daha \u00f6nemli bir konu \u00fczerinde durmak gerekiyor! Bilinenin aksine sat\u0131\u015f ne de\u011fildir?<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Sat\u0131\u015f Ne De\u011fildir?<\/h4>\n\n\n\n

<\/p>\n\n\n\n

    \n
  1. Sat\u0131\u015f, insanlar\u0131 ihtiya\u00e7 duymad\u0131klar\u0131 bir \u00fcr\u00fcn\u00fc almaya zorlamak de\u011fil,<\/strong> aksine do\u011fru \u00fcr\u00fcn\u00fc sunabilmek i\u00e7in ger\u00e7ek ihtiyac\u0131 belirleyebilme sanat\u0131d\u0131r. Sat\u0131\u015f profesyonelleri, m\u00fc\u015fterilerin ihtiya\u00e7lar\u0131n\u0131 anlamak, sorunlar\u0131na \u00e7\u00f6z\u00fcm bulmak ve de\u011ferli bir teklif sunarak g\u00fcven olu\u015fturmak i\u00e7in \u00e7aba g\u00f6sterirler. Ba\u015far\u0131l\u0131 sat\u0131\u015f, kar\u015f\u0131l\u0131kl\u0131 memnuniyeti ve uzun vadeli ili\u015fkileri hedefler.<\/li>\n\n\n\n
  2. Sat\u0131\u015f, aldatmak de\u011fildir.<\/strong> G\u00fcven, bir \u00fcr\u00fcn ya da hizmetin \u00f6tesinde, sat\u0131c\u0131 taraf\u0131ndan sergilenen tutarl\u0131 ve de\u011ferli davran\u0131\u015flarla in\u015fa edilir. Bu, m\u00fc\u015fteriyle ili\u015fkinin ba\u015f\u0131ndan sonuna kadar ge\u00e7erlidir. Sat\u0131\u015f\u0131n temeli, d\u00fcr\u00fcstl\u00fck, \u015feffafl\u0131k ve m\u00fc\u015fteri odakl\u0131l\u0131k \u00fczerine kurulmu\u015ftur. Etkili sat\u0131\u015f, m\u00fc\u015fterinin ihtiya\u00e7lar\u0131na sayg\u0131 g\u00f6sterme, g\u00fcvenilir bir kaynak olma ve uzun vadeli bir i\u015fbirli\u011fi kurma yetene\u011fiyle \u00f6ne \u00e7\u0131kar. Dolay\u0131s\u0131yla, kar\u015f\u0131l\u0131\u011f\u0131 olmayacak g\u00fcven duygusunu satmak, aldatma anlam\u0131na gelir ve etik bir sat\u0131\u015f prati\u011fi olarak kabul edilemez.<\/li>\n\n\n\n
  3. Sat\u0131\u015f, dilenmekten farkl\u0131d\u0131r.<\/strong> Kar\u015f\u0131n\u0131zdaki ki\u015fiyi sadece maddi s\u0131k\u0131nt\u0131lar\u0131n\u0131za odaklanmaya y\u00f6nlendirmek yerine, ger\u00e7ek bir de\u011fer teklifi sunmak, m\u00fc\u015fteri ihtiya\u00e7lar\u0131n\u0131 anlamak ve onlara \u00e7\u00f6z\u00fcmler sunmakla ilgilidir. K\u0131rm\u0131z\u0131 \u0131\u015f\u0131kta “abi bir mendil al\u0131r m\u0131s\u0131n? Bir yard\u0131m\u0131n dokunsun” diyen ki\u015filer, sat\u0131\u015f dan\u0131\u015fmanlar\u0131 de\u011fil, dilencilerdir, \u00e7\u00fcnk\u00fc talepleri genellikle acil ihtiya\u00e7lar\u0131 kar\u015f\u0131lamaya y\u00f6neliktir.<\/li>\n\n\n\n
  4. \u00c7ene ile y\u0131ld\u0131rma i\u015flemi de\u011fildir.<\/strong> Sat\u0131\u015f dan\u0131\u015fmanlar\u0131, talep edilen \u00fccretin neye istinaden belirlendi\u011fini ve \u00fcr\u00fcn\u00fcn hangi amaca hizmet etti\u011fini tan\u0131tmak i\u00e7in konu\u015fur. Sat\u0131\u015f, sadece konu\u015fmak de\u011fil, ayn\u0131 zamanda m\u00fc\u015fterinin ihtiya\u00e7lar\u0131n\u0131 anlamak, \u00e7\u00f6z\u00fcmler sunmak ve de\u011ferli bir ili\u015fki kurma s\u00fcrecini i\u00e7erir.<\/li>\n<\/ol>\n","protected":false},"excerpt":{"rendered":"

    En k\u0131sa yoldan a\u00e7\u0131klamak gerekirse; Sat\u0131\u015f, bir mal veya hizmetin m\u00fc\u015fteriye kar\u015f\u0131l\u0131\u011f\u0131nda belirli bir bedelle de\u011fi\u015ftirilmesi i\u015flemidir. Fakat i\u015fin i\u00e7erisine girildi\u011finde bundan \u00e7ok daha fazlas\u0131n\u0131n oldu\u011fu g\u00f6r\u00fcl\u00fcr. Sat\u0131\u015f bana g\u00f6re…<\/p>\n","protected":false},"author":1,"featured_media":1832,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[82],"tags":[],"class_list":["post-1817","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi"],"_links":{"self":[{"href":"https:\/\/bilgilim.com\/wp-json\/wp\/v2\/posts\/1817"}],"collection":[{"href":"https:\/\/bilgilim.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bilgilim.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bilgilim.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bilgilim.com\/wp-json\/wp\/v2\/comments?post=1817"}],"version-history":[{"count":15,"href":"https:\/\/bilgilim.com\/wp-json\/wp\/v2\/posts\/1817\/revisions"}],"predecessor-version":[{"id":1835,"href":"https:\/\/bilgilim.com\/wp-json\/wp\/v2\/posts\/1817\/revisions\/1835"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bilgilim.com\/wp-json\/wp\/v2\/media\/1832"}],"wp:attachment":[{"href":"https:\/\/bilgilim.com\/wp-json\/wp\/v2\/media?parent=1817"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bilgilim.com\/wp-json\/wp\/v2\/categories?post=1817"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bilgilim.com\/wp-json\/wp\/v2\/tags?post=1817"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}